The strategy: Giving away ice cream and candies in the streets with a hidden messages. After the kids are done , the stick comes with a messsage "dont forget"
Cool strategy with a unique purpose for kids.
Monday, February 16, 2009
DONT FORGET
Purpose: to take care of their teeth, specially kids after eating some type of sweet or candy.
The strategy: Giving away ice cream and candies in the streets with a hidden messages. After the kids are done , the stick comes with a messsage "dont forget"
Cool strategy with a unique purpose for kids.
The strategy: Giving away ice cream and candies in the streets with a hidden messages. After the kids are done , the stick comes with a messsage "dont forget"
Cool strategy with a unique purpose for kids.
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