YOUR MOUTH SMELLS LIKE CRAP!

Lets face it , the world is changing an so do the businesses. In an industry like advertising where the ideas become the most important thing, its mandatory to keep innovating and be aware of what the people is doing around the world. In the last 5 year we have seen so many new media in advertising, some people create new media and others just recycle that idea and adapt it to their BIG IDEA!
A sewer is common media advertiser use to expose advertising in the streets. But i this case ORBIT showed pretty well a core attribute of their product through a sewer. Plus the cartoon is really funny and catch your attention. I hope you like it!