TWISTED BILLBOARD SIX FLAGS

This is a long weekend here in mexico city and i wanted to post something pretty particular to check out for this weekend. Now a days functional advertising is a normal thing you can see in the street and say oh its good!, but creative and innovative advertising is a must to create a different appearance for both brand and organization. This time the School of Visual Arts, New York, USA developed this twisted billboard for Six Flags . I think they are just great , when i saw them i couldnt believe the way they highlight the attribute of fun in the billboard. Perfect example of who you have to play with the attributes of the brand.