GLAM DINNER AT 5TH AV

For the opennning of the new store of Diesel in 5th avenue in NY, they had a serious dinner with personalities of TV, unknown wackos and press. The dinner was served at 8pm and every dinner plate have a name on it, like certain topic. As you can see, thses strategy generated a lot of word of mouth for the people that was walking by. EVen in the news was mentioned