Tuesday, November 27, 2007
DIESEL HUMAN AFTER ALL
Personally im such a huge fan of fashion advertising but specially with diesel campaigns. I think they are just amazing , the sense of the themes and topics are just too shocking. It seems that the last campaign of diesel " Global warming ready" gave a lot of word of mouth, it creates such a particular controversy in the net. However, they are using the same strategy for this new one in a more futuristic way. This campaign is totally out of this world in-terms of budget and idea. The art is just amazing and the positioning is something we have never view.
The campaign brought me two questions: Wouldn't be amazing to use some kind of robots instead of humans? Do they are trying to say that diesel brand is the futuristic trend for fashion?
Anyway here it is the some prints for "Human After all"
Etiquetas:
diesel,
diesel ads,
future advertising,
marketing,
print ad
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