Monday, November 12, 2007

My name is COCAINE!!

Yes people u didnt get it bad, this is not a joke , the name of the energy drink is COCAINE. What a great name for the drink , huh? I think this name is an excellent marketing strategy for the drink, hard in some sword of way !




Unofortantly, has been pulled from stores nationwide amid concerns about its name.
The Food and Drug Administration issued a warning letter last month that said Redux was illegally marketing the drink as a street drug alternative and a dietary supplement. May 4 was the deadline for the company to respond.
The spoke man said "Of course, we intended for Cocaine energy drink to be a legal alternative the same way that celibacy is an alternative to premarital sex," Ivey said. "It's not the same thing and no one thinks it is. Our product doesn't have any cocaine in it. No one thinks that it does. We think it is most likely legal in the United States to ship our product."

Attorneys general in Connecticut and Illinois recently announced that Redux had agreed to stop marketing Cocaine in those states, while a judge in Texas has halted distribution there.

To be honestly i tried the drink while i was at NY, i just try it because the name catch my attention , so i wanted to take my self a pic with it. As you can see marketing works hahah The problem was the taste , it tasted like $#@%@#%!#@%#$ but anyway

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